Insight Into the Intersection of Travel, Technology & Marketing

Industry-leading research and travel marketing insights to help travel brands develop a thoughtful marketing strategy
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We’re all huge fans of Morocco. It’s a dynamic and vibrant country with a huge amount to offer visitors, including ancient cities, mountain ranges, rolling deserts, and golden beaches on both the Atlantic and Mediterranean coasts. Despite this wealth of cultural and geographic riches, the kingdom’s ...

Creating Moments in Morocco

How many of your vacation days went unused last year? According to the U.S. Travel Association, more than 50 percent of Americans left vacation time on the table in 2017, racking up more than 705 million unused vacation days, resulting in an economic loss of $255 billion. There’s a pretty good ...

America Needs a Vacation

This week in New York City we participated in the annual events held by HSMAI, the Hospitality Sales and Marketing Association International, including the Digital Marketing Strategy Conference. For more than fifteen years, this event has drawn marketers in the hotel and hospitality industry to ...

Hotel Marketers Convene for HSMAI 2019

Display ads are a great asset of an integrated marketing campaign. But, wouldn’t you love it if they were even more effective? Over the years, I’ve learned a few tips for creating a great display ad. I also work with some folks in product who know a thing or two about this. Based on that combined ...

8 Tips for Creating Display Ads That Actually Work

Western Australia is one of the largest and most diverse states in the world; covering the entire western third of the country, it is home to a wide range of treasures for tourists. Nestled in the heart of the region, on Australia’s southwest coast, lies Perth, the state’s capital and home to a ...

Promoting Perth: Inspiring travel to Western Australia

When was the last time you took a good look at the business traveler?  Just a few years ago, it might have been easier to pinpoint business travelers: senior executives in a power suit, glued to their BlackBerry, laptop bag in hand, heading straight for the business lounge at the airport. You could ...

Destination Marketing: Top Tips to Capture the Bleisure Boom

Today's travel consumers have access to seemingly unlimited resources in their path to choosing hotels. They draw inspiration from social media, from ads, from word of mouth, from search, and from online travel agencies - to name only a few. Once they have decided where they are headed, they are ...

3 Ways to Increase Hotel Revenue with Travelads Sponsored Listings

Looking back on 2018, it has certainly been a year of growth for us. In reflecting on this growth, I wanted to figure out how we achieved it. That’s because figuring out the formula for success will help our clients and ultimately help our travel shoppers have a better experience. In 2018, a large ...

Reflecting on 2018: A Year of Growth

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