Insight Into the Intersection of Travel, Technology & Marketing

Industry-leading research and travel marketing insights to help travel brands develop a thoughtful marketing strategy
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Here at Expedia Group Media Solutions, our continued mission is to help support our advertising partners as they navigate the COVID-19 crisis. One of the ways we are doing that is through our COVID-19 webinar series, which everyone is welcome to join. Our first webinars explored how destination ...

Webinar Series: COVID-19 Insights for Travel Marketers

As we continue to navigate the rapidly shifting landscape and impacts of COVID-19, we are starting to see green shoots of traveler interest and intent returning. We have nearly a decade of experience supporting destinations in times of crisis, and while this global pandemic is unprecedented, we use ...

eMarketer’s Industry Voices: Marketing in Uncertain Times with Expedia

As part of our continued mission to help our advertising partners and the travel industry navigate the COVID-19 crisis, we recently held the second installments of our COVID-19 webinar series. Building on the initial webinars that explored the role of destination marketing organizations (DMOs) ...

Webinar Series: DMOs & Recovery Readiness

The COVID-19 crisis has brought unprecedented challenges to the travel industry and the world. However, as destination marketing organizations around the globe face this incredible adversity, they are continuing their vital work as anchors in their communities by serving local businesses and ...

“Where Next?” Campaign Encourages Audiences to Keep Dreaming of Travel

Here at Expedia Group Media Solutions, our role is to help advertising partners reach, engage, and influence travel audiences around the globe. Today, we are thrilled to announce that Vrbo and its collection of websites, including leading short-term rental brand HomeAway, have joined the Media ...

Welcome Vrbo: How Advertising Partners Can Reach a New and Valuable Audience

With the COVID-19 global pandemic bringing vast and unprecedented challenges to the travel industry, our role is to help our advertising partners navigate this rapidly changing landscape. With over 10 years of experience helping our partners in times of adversity, we’ve developed a proven and ...

Webinar Series: How Travel Marketers Are Navigating the COVID-19 Crisis

While these are tough times for many around the world, for individuals as well as businesses and industries, one thing that always inspires me is how people come together in times of need. I find that especially true in the travel industry. We all know the well-known quote: to travel is to live. ...

Navigating Travel Advertising During a Crisis

Today's travel consumers have access to seemingly unlimited resources in their path to choosing hotels. They draw inspiration from social media, from ads, from word of mouth, from search, and from online travel agencies - to name only a few. Once they have decided where they are headed, they are ...

3 Ways to Increase Hotel Revenue with TravelAds Sponsored Listings

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