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Angelique Miller, Director of Brand and Marketing Partnerships

Angelique Miller is the director of brand and marketing partnerships at Expedia Media Solutions, where she is responsible for leading creative advertising partnerships and implementing global marketing campaigns. Angelique has designed and executed innovative media campaigns that have won top honors and accolades from the travel and digital media industries. Prior to joining Expedia, Angelique was director of sales and creative solutions at ESPN, working with a wide variety of blue chip brands across several verticals including auto, travel, finance, luxury retail and entertainment.
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Recent Posts

New Interactive Video Player Uses New Technology to Showcase Humorous Best of Britain and Inspire Travellers

Last fall, VisitBritain showcased the amazing moments that could only be experienced in Great Britain through a full-funnel marketing campaign that included the “365 Days of #OMGB” content platform. Now, as a part of our multi-year partnership, we’re unveiling the next iteration: an innovative, new video player which is the first ever to utilize a smartphone’s gyroscope and compass as a way for users to navigate and engage with inspiring destination content.  

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The World is Shrinking: How Technology is Affecting the Way We Travel

Technology advancements bring people together like never before, making the world smaller and more accessible, but in no other industry does that reign truer than in travel. New technologies have transformed the tourism and travel industry, affecting and changing every aspect of a trip, from how consumers choose a destination, to how they get there, and how they interact with their surroundings.

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   Angelique Miller, Director of Brand and Marketing Partnerships Posted on 9/19/16 12:04 PM

 


 

Topics: Social, Video

DMOs Enter a New Age of Digital Concierge Marketing

A picture may be worth a thousand words, but it’s often not enough to cut through the clutter and engage with new customers. A recent study shows people generally lose concentration after eight seconds, a shorter attention span than a goldfish. With that in mind, getting consumers to not only consider, but also book a trip is no small feat for destination marketing organizations (DMOs). DMOs however have a unique opportunity to reach travelers during their inspiration phase, using more than just a photo.

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Monthly Top Five: Creating powerful travel video content

Our screens are practically an extension of ourselves nowadays. Because content is accessible from just about everywhere, video continues to increase in its importance to marketers. In 2015, the average consumer watched 62 minutes of online video per day. By 2017, that number is expected to rise to 72 minutes.1   

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Seeing is Believing – Imagery, Icons and Interaction in Destination Marketing

Destination marketers are tasked with building awareness and positive perceptions about a place – whether a city, country or region – to drive new and repeat visitors.

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Visitors “Flocked” to Unlock Van Gogh in Campaign to Promote Holland

How do you combine the social muscle of a service such as Twitter with a travel brand in order to increase awareness of a destination? Add images of renowned masterpieces, the power of crowdsourcing and a chance to win a trip to Holland.

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Expedia Media Solutions Creates Interactive Videos to Market Destinations

Expedia Media Solutions created interactive video campaigns in partnership with tourist boards, including Visit Denmark and Bermuda Tourism. These videos bring to life the many ways to experience destinations with content that is fresh and shareable. Because we know travel is so inherently personal, we wanted to use immersive, interactive digital video to enhance a viewer's experience of a destination more than traditional linear video to truly tell the story of destination.  This isn’t just about watching. This is about taking part in a series of decisions that encourage the user to explore a city or an island on their own terms – and perhaps to uncover some hidden gems along the way.  The film was captured using specially-designed wearable cameras to deliver a unique perspective, and help viewers feel like they are really there.

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The Motivations of European Travelers from Generation Z to Baby Boomers

People of all ages experience and enjoy travel—it’s not one size fits all. Each generation—from Generation Z to Boomers—has its own set of unique preferences, from what type of content attracts them,...Read more

Experiences Drive Australians’ Travel Habits

Shedding light on Australians’ travel habits is the new study commissioned by Expedia,  What the findings show is that the average Australian...Read more

Don’t Miss Our Insights Forum at the DMAI Annual Convention

We are looking forward to participating at the Destination Marketing Association International (DMAI) Annual Convention, taking place July 11-14 in Montreal, Canada, as the presenters of the first...Read more

Wrapping Up a Great Week at U.S. Travel Association’s IPW

Every year we are thrilled to be part of IPW, one of U.S. Travel Association’s (USTA) largest events focused on driving international visitation to the United States. We were busy at the show this...Read more

Travelocity’s Roaming Gnome Explores Peru with LATAM Airlines

LATAM Airlines, which operates flights to and from Latin America, was looking to secure their position as the trusted airline for South American travel. Though they have flight routes all over Latin...Read more