Insight Into the Intersection of Travel, Technology & Marketing

Industry-leading research and travel marketing insights to help travel brands develop a thoughtful marketing strategy
m Subscribe to the Blog

Two premier events happened last week in New York City, Advertising Week and Skift Global Forum, and we didn’t miss the opportunity to be a participant in both, joining in on discussions and digging into the opportunities and challenges in the digital and travel ecosystem. Advertising Week is a top ...

A Week in New York City with Two Premier Events: Advertising Week and Skift Global Forum

After working with Expedia TravelAds for two years, Brent Hohlweg, director of marketing at Water’s Edge Shoreside Suites in Ucluelet, British Columbia pulled the property’s pay-per-click program at the end of April. The issue? The 50-suite resort located on a remote Pacific Rim island had ...

Canadian Hotel Scripts Turnaround with Expedia TravelAds

You’ve seen them. You’ve read about them. You may even be one of them. Now, go get them! So, how do you “go get them?” It’s simpler than you think. Like any other traveler, the key is providing them with what they want, in the right places. Fortunately, we’ve done the hard work for you in our ...

Activities in the City: Activities and Events Drive Bleisure Travel

Shedding light on Australians’ travel habits is the new study commissioned by Expedia,  What the findings show is that the average Australian prefers international travel rather than domestic, and seeks a variety of activities while vacationing. Like other travelers across the globe, Australians ...

Experiences Drive Australians’ Travel Habits

Creating relevant and valuable digital content for travelers that is essential to marketing success. We previously shared three powerful ways to captivate travelers through storytelling. But once that stellar content is created, then what? For destinations and travel brands to activate their ...

Are you Prioritizing Distribution and Measurement in your Content Marketing Strategy?

subscription-icon

Want Updates?