Insight Into the Intersection of Travel, Technology & Marketing

Industry-leading research and travel marketing insights to help travel brands develop a thoughtful marketing strategy
m Subscribe to the Blog

We are excited to share that we have been awarded with five Travel Weekly Magellan Awards – four gold and one silver. The Magellan Awards honor outstanding design, marketing and services in a broad range of industry segments including Hospitality, Travel Destinations, Cruise Lines, Online Travel ...

Expedia Group Media Solutions Wins Five Travel Weekly Magellan Awards

Today's travel consumers have access to seemingly unlimited resources when researching hotels for their upcoming trip. There are hundreds of thousands of hotels across the globe for consumers to choose from, meaning you’re probably looking for new ways to stand out in the crowd. We have a ...

3 Ways to Increase Hotel Revenue with Travelads Sponsored Listings

Palace Resorts, a luxury all-inclusive resort brand in Mexico and the Caribbean, offers guests a world of luxury and amenities, worry-free, without lifting a finger. This mission is extended to their new digital marketing campaign that launches today, which utilizes eye-tracking functionality that ...

Palace Resorts Uses Eye Tracking in New Marketing Campaign to Make Sure Inspired Travelers Never Lift a Finger

From the clear waters and sandy beaches, to the vibrant cityscapes and lively culture, Mexico has a lot of variety to offer its travelers. POSADAS, Mexico’s largest hotel operator featuring seven distinct brands with locations throughout the country, was looking for a streamlined marketing approach ...

From the City to the Coast, POSADAS Wants Mexico Travelers to See It All

We all know that acquiring a new customer costs more than nurturing an existing one, which is why developing a loyal base of customers is crucial to many brands. This is especially true in the travel and hospitality space where people are looking for a dependable experience regardless of where in ...

Questions of Loyalty: How to Grow Your Base of Loyal Customers in Travel

This week at the annual Expedia Partner Conference in Las Vegas, our Expedia Media Solutions team hosted a Learning Lab, where we shared insights about online traveler behaviors from custom studies we did with third-party research firms as well as learnings and success stories from a few of our ...

Innovation & Insights: Key Takeaways from Our Expedia Media Solutions Learning Lab

We have the pleasure of working with some amazing partners in the travel and non-travel industries, and this week at Expedia’s annual partner conference in Las Vegas, we presented our annual partner awards to campaigns launched in North America and Latin America that demonstrate excellence in ...

2016 North America and Latin America Partner Campaign Awards

Travel purchases are rarely straightforward — research shows that shoppers looking to buy a package visit travel sites an average of 38 times prior to purchase. That’s why as travel marketers it’s essential for us to understand the traveler’s complex journey along the path to purchase. Drilling ...

Influencing the Travel Shopper Along the Path to Purchase

subscription-icon

Want Updates?