Bienvenidos! Willkommen! Shalom! Aloha! Bienvenue! Salaam! Mabuhay! Dobrodošli!
Welcome to the new Expedia Media Solutions blog.
On our blog we will be sharing findings from our custom research on consumer online behaviors, compelling campaigns that we are creating with partners and updates on our business – along with our take on trends and happenings in the technology and marketing industries.
What is our business, you ask? We are the advertising group at Expedia, Inc. Our team of passionate digital media consultants from around the world help marketing partners in the hotel, airline, destination marketing, cruise, car, travel activity, finance, auto, entertainment, retail and telecommunications segments reach their objectives. How? Through innovative solutions, custom campaigns and sophisticated targeting across our portfolio of leading travel brands—including Expedia, Travelocity, Hotels.com, Hotwire, and more—that reach and engage online travel consumers.
The posts on our blog will be authored by leaders across our group, including product, sales, analytics, engineering and marketing, as well as guests from across the industry.
More to come in the next week as we dive into U.S Travel Association’s ESTO event taking place in Portland, where we will be sharing insights and best practices with partners from around the world in our Expedia Media Solutions Learning Lab.