Insight Into the Intersection of Travel, Technology & Marketing

Plenty of sun-seeking tourists imagine lounging in the Greek Islands on a summer holiday. But—as destination marketers at the Greek National Tourist Organization (GNTO) know—the country has far more to offer. They wanted potential vacationers and visitors to expand their sun-sea-and-sand mentality. ...

Digital video is one of the most effective ways to captivate an audience. As ad products evolve to make digital video more interactive and audiences more targetable, travel brands need to rethink their content mix to stay relevant. To learn more, download the ebook Video can bring to life the ...

Spring is here – what a great time to celebrate the great outdoors! This week we are launching a campaign with Brand USA that leverages clips of the ‘National Parks Adventure’ film in a fun online interactive quiz to inspire people to learn more and travel to our national parks and monuments to ...

How do you raise awareness of a region full of urban experiences and outdoor adventures just waiting to be discovered? Create a dynamic and interactive online campaign featuring an integrated Concierge Service microsite that gives people the opportunity to pick their ideal holiday. Our team did ...

Expedia Group Media Solutions created interactive video campaigns in partnership with tourism boards, including Visit Denmark and Bermuda Tourism. These videos bring to life the many ways to experience destinations with content that is fresh and shareable. Because we know travel is so inherently ...