With the COVID-19 global pandemic bringing vast and unprecedented challenges to the travel industry, our role is to help our advertising partners navigate this rapidly changing landscape. With over 10 years of experience helping our partners in times of adversity, we’ve developed a proven and ...
While these are tough times for many around the world, for individuals as well as businesses and industries, one thing that always inspires me is how people come together in times of need. I find that especially true in the travel industry. We all know the well-known quote: to travel is to live. ...
Today's travel consumers have access to seemingly unlimited resources in their path to choosing hotels. They draw inspiration from social media, from ads, from word of mouth, from search, and from online travel agencies - to name only a few. Once they have decided where they are headed, they are ...
The following interview with Expedia Group Media Solutions’ Global Vice President of Marketing, Monya Mandich, originally appeared in the Kentucky Travel Industry Association's (KTIA) Journal of Travel & Tourism in December 2019. Below is a condensed version. Can you explain how Expedia Group ...
The following post, by Jennifer Andre, Senior Director of Business Development for North America and Latin America at Expedia Group Media Solutions, originally appeared on Hospitalitynet in February 2020. Increasing customer engagement, acquisition, and sales leads. Shifting consumer landscape. ...
Here at Expedia Group, we celebrate and champion inclusion and diversity. One of our key priorities is creating a sense of belonging for our employees, customers, partners, and communities. To foster this core value for employees, we are committed to continuing to create an inclusive environment ...
Last week, hundreds gathered at New York City’s Marriott Marquis for the HSMAI Marketing Strategy Conference. Held on January 22, the annual event provided a platform for senior leaders in the hotel marketing world to learn and connect on the latest ways to engage today’s travelers. Derek Price, ...
Business at the ice cream shop across the street has been a bit slow lately. A snowy winter followed by a cold and rainy spring is not great for business. But soon enough they will have a line out the door. You can’t scoop ice cream fast enough when the sun is shining. Any hotel manager can relate: ...